My hydro (electricity) bills always contain helpful hints on conserving energy: do laundry runs in the wee hours, favor LED over incandescent bulbs, etc.
I'm sure many at the big-energy corporate offices actually care about the environment, sustainability, and generally being eco-friendly. But I'm wondering if there are specific reasons that compel them to do so, outside of being responsible Earthlings.
Don't get me wrong, I'm glad they provide public service announcements like this. But I'm trying to understand why they would go against the corporate instinct to maximize profits.
- Are there laws that force energy companies to highlight energy saving tips?
- Does this provide a measurable marketing edge (show the public that We Care)?